E-BLAST DESIGN

The designs you see below were created for XR Brands, a manufacturer of adult novelty products, for a B2B email list. E-blasts were produced at a rate of around two per week, so the below examples are a small sample of the work produced. Nothing explicit in these ones! Sorry, they’re a bit long.

Created using existing assets and those I created in Photoshop. I have designed the layout to have an ‘ad’ at the top of the e-blast for an at-a-glance look at the product. That’s where key selling points go, in the form of copy or violators, in order to entice the recipient to read further. Easy to read and straight to the point. Most of them are product-specific spotlights or brand introductions and I draw a lot on my experience with box art and print advertising. I work with a freelance developer who slices up the images and codes the e-blast.